How to Conduct Successful Rental Property Showings

by Patrick Freeze  12/20/2023

Owning and managing rental properties means being prepared for every step in the leasing process. From marketing to tenant screening, property showings, and more, it’s crucial to prepare for each step. However, it starts with knowing the importance! Today, we’ll go over why rental property showings are crucial and how to conduct successful showings. 

rental-property-showing

Contents of This Article: 

  • What’s the Importance of Rental Property Showings?
  • How to Conduct Great Rental Property Showings
  • Tips for a Successful Rental Property Showing
  • Use Professional Management for Stress-Free Showings

What’s the Importance of Rental Property Showings?

Rental property showings are crucial in the process of leasing or renting a property. After all, nobody wants to move into a rental that they haven’t seen yet. Whether you have various pictures to look through or an entire virtual property tour, these don’t replace a thorough in-person walkthrough. As such, landlords and property managers in Northern Virginia need to prepare for rental property showings. Here are some of the main reasons why. 

  • First Impressions Matter- Showings allow potential tenants to see the property in person, giving them firsthand experience with the space. Remember, first impressions can significantly impact their decision-making process. 

rental-property-tour

  • Property Evaluation- Prospective tenants can evaluate the cleanliness, maintenance, and overall appeal. This can help them determine if the property meets their needs and expectations. 
  • Space Perception- Seeing the property in person allows tenants to understand the layout and spatial configuration that they may not see in pictures. 
  • Questions and Clarification- Prospective tenants may have questions about the property, neighborhood, lease terms, or other details. Meeting them during a showing allows them to ask these questions and gain more clarification. 
  • Tenant Interaction- Showings give landlords or property managers a chance to interact with potential tenants. This allows them to exchange information, clarify concerns, and establish rapport. 

How to Conduct Great Rental Property Showings

Preparing for rental property showings is essential in making a positive impression on potential tenants. Additionally, conducting a good showing can increase the likelihood of successfully leasing the property. Here are some of the steps you can take to ensure a successful showing. 

  1. Clean and Declutter
  2. Make Necessary Repairs
  3. Enhance Curb Appeal
  4. Highlight Key Features
  5. Be Ready for Questions

Clean and Declutter

Before scheduling any showings, ensuring the property is clean and clutter-free is crucial. If you have a current tenant living in the property, have them clean and declutter their personal belongings. If you’re showing an empty property, ensure the rooms are empty and clean. After all, a clean and well-maintained space creates a positive impression and helps potential tenants envision themselves living in the property. 

Make Necessary Repairs

Address any maintenance issues or necessary repairs before any rental property showings. This includes fixing leaky faucets, repairing any damage, and ensuring that all appliances are in working order. Most prospective tenants will be less inclined to rent a property that has obvious maintenance and repair needs. So, make sure everything is in working order before scheduling property tours. 

Enhance Curb Appeal

The property’s exterior is the first thing potential tenants will see when they visit for a showing.

rental-property-curb-appeal

As such, you’ll want to ensure the landscaping is well-maintained and in good repair. Additionally, you may consider adding a fresh coat of paint to the front door or making other small improvements to enhance curb appeal. Starting off with an attractive exterior can draw prospective tenants in and give them a good first impression. 

Highlight Key Features

Throughout the showing, identify and highlight the key features of the property. For instance, whether it’s a spacious kitchen, updated appliances, or a beautiful view, make sure you showcase these features during the showing. Additionally, ensure you walk through all parts of the rental property to give tenants a comprehensive look at the place. 

Be Ready for Questions

Tenants will likely have questions about the property, whether they come to the showing prepared, ask during the showing, or contact you with questions afterward. That said, it’s important to anticipate common questions that tenants might have and be prepared to answer them. This may include questions about the neighborhood, utilities, lease terms, or other relevant details. 

Tips for a Successful Rental Property Showing

Rental property showings are a crucial step in the rental process. After all, tenants need to get a good idea of the property, neighborhood, and rental agreement details before signing a lease. That said, here are some tips to ensure a successful property showing. 

  • Greet Tenants Professionally- When potential tenants arrive, greet them professionally. Give them a warm welcome and a brief introduction, and encourage them to look through the property at their own pace. 
  • Provide Relevant Information- Prepare vital information, like a rental application, lease terms, and other relevant documents. Having these materials ready allows prospective tenants to gather the necessary information. 

online-rental-property-tour

  • Promote an Accurate Online Presence- If you’re advertising the property online, ensure that the listing is accurate and up-to-date. After all, you don’t want to use old photos that don’t accurately represent the property, making it a surprise for tenants who come to view it in person. 
  • Consider Staging the Property- If nobody currently lives in the property, you may consider staging it with furniture and other items to enhance the overall appeal. While this may cost extra, it can be worth it to help tenants envision the space with their own belongings. 
  • Be Available at Convenient Times- Schedule showings at times that are convenient for potential tenants, including evenings and weekends. Remaining flexible with your availability can accommodate a wider range of schedules. 

Use Professional Management for Stress-Free Showings

Want to ensure your rental property showings go smoothly? It helps to hire experienced property managers who are available, knowledgeable, and eager to help prospective tenants find rental housing. Professional property managers, like those at Professional Property Management of Northern Virginia, can help your tenants through each step in the rental process. 

Whether you need help marketing rentals, screening prospective tenants, performing maintenance, or collecting payments, PPM can help! Contact us today to learn more about our services and how we can help your rental business succeed. 



Leave a Reply

Your email address will not be published. Required fields are marked *